Vietnam’s coffee exports set a record of 8.4 billion USD in 2025

On October 24, 2025, in Ho Chi Minh City, the Vietnam Coffee and Cocoa Association (VICOFA) held a summary ceremony for the 2024-2025 coffee crop year, marking a historic milestone when Vietnam’s coffee export turnover surpassed the 8.4 billion USD mark for the first time.

Speaking at the conference, Mr. Do Xuan Hien, Chief of VICOFA Office, said that at the end of the 2024-2025 crop year (from October 2024 to September 2025), Vietnam exported over 1.5 million tons of coffee, reaching a turnover of over 8.4 billion USD, an increase of 1.8% in volume and 55.5% in value compared to the previous crop year. This is the highest level in the history of the Vietnamese coffee industry.

The average export price reached 5,610 USD/ton, an increase of 52.7% compared to the 2023-2024 crop year – an unprecedented high. This positive price movement has helped raise the value of the industry, consolidating Vietnam’s position on the world coffee map.

In terms of market structure, Europe continues to be the largest importing region, accounting for 47.2% of total volume and 46.7% of total turnover, equivalent to more than 710,000 tons of coffee worth over 4 billion USD. Of which, 27 EU countries account for 40.1% of coffee volume and 39.4% of Vietnam’s export turnover.

Throughout the crop year, domestic coffee prices have consistently remained above VND100,000/kg, at times exceeding VND130,000/kg, and are currently fluctuating around VND115,000/kg. The stable high price has encouraged farmers to boldly invest in caring for and replanting their gardens and applying sustainable production processes, contributing to improving coffee productivity and quality.

The 2025–2026 crop year is currently entering the harvest stage. If the weather is favorable and there is no strong impact from storms in November – the peak harvest time, output could increase by about 10% compared to the previous crop year. The US Department of Agriculture (USDA) forecasts that Vietnam’s coffee output in the new crop year could reach more than 31 million bags.

Mr. Do Ha Nam, Vice President of VICOFA, commented that the US imposing a 50% tax on Brazilian coffee has created a significant opportunity for Vietnam. Many international businesses have switched to buying Vietnamese coffee, causing exports to the US to increase dramatically. In particular, the Mexican and Canadian markets recorded impressive increases: exports to Mexico increased 73.9 times, while Canada increased 184% compared to the beginning of the crop year. Mr. Nam analyzed that when the US imposed high taxes on Brazil, Vietnamese coffee prices became more competitive.

Another positive signal is that VICOFA recently discussed with the Ambassador Extraordinary and Plenipotentiary of Vietnam to the US and learned that the two countries are completing procedures to reduce the import tax on Vietnamese coffee to the US to 0%. This policy is expected to officially apply in November 2025, opening up a golden opportunity for Vietnamese coffee to access the US market with outstanding competitive advantages.

Despite achieving record high export value, Mr. Do Ha Nam also frankly pointed out the challenges that enterprises are facing, especially the issue of value added tax (VAT) refunds. He said: “The high price of coffee makes it difficult for enterprises to buy and store. Currently, the only way is for farmers to keep the goods, waiting until enterprises need to export to buy. However, if it continues, the VAT refund problem will become a big burden”.

From the perspective of importing enterprises, Mr. Le Dinh Nghia, representative of TD J.M Company (USA) – one of the largest coffee bean purchasing units in Vietnam, said that political and trade fluctuations in the world are strongly affecting the global coffee industry.

He analyzed: “The US increasing tax on Brazil from 10% to 50% comes from the tension between President Donald Trump and the Brazilian government. This is a temporary opportunity for Vietnamese goods, but it is not sustainable. If Brazil’s tax is reduced to 10% in the future, while Vietnam’s remains at 20%, we will lose our competitive advantage”.

However, Mr. Nghia affirmed that the 2024-2025 crop year reaching a turnover of 8.4 billion USD is a brilliant milestone, demonstrating the capacity and role of the Vietnamese coffee industry in the global supply chain. According to him, large US corporations are currently working hard to lobby the Government to bring products that the US cannot produce – such as coffee – to a 0% tax rate as soon as possible. If this becomes a reality, it will be a big boost for Vietnamese goods.

TD J.M Company currently purchases about 80,000 tons of Vietnamese coffee each year, during the contract implementation process, no orders have been canceled or faced disadvantages. “In recent years, due to global supply being lower than demand, coffee prices have always remained high. However, many countries are expanding new planting areas. If this trend continues, in the next few years, supply may exceed demand,” Mr. Nghia shared.

According to information revealed by Mr. Nghia from a meeting between TD J.M and a large enterprise in Brazil, Brazil’s 2026–2027 crop year could reach 80 million bags of coffee, of which Arabica accounts for 50 million and Conilon (Robusta) about 30 million bags – equivalent to Vietnam’s total coffee output today. If Brazil continues to expand area, “there will come a time when Brazil’s Conilon coffee will surpass Vietnam’s Robusta,” he warned.

Orientation for Vietnam’s coffee industry